Featured articles
Direct booking triumph: How Pacific Hospitality Group’s marketing strategy drove $13M in direct revenue
Direct booking triumph: How Pacific Hospitality Group’s marketing strategy drove $13M in direct revenue Email metrics 66% open rate and 8.3% click-through rate Average room revenue $14K per campaign Lifetime revenue $13M within a year of launch Revinate instantly gave us a centralized hub for our guest marketing efforts. Before, efforts were siloed. We [...]
Unlocking guest loyalty: Daniel Thwaites’ data-driven marketing revolution
Unlocking guest loyalty: Daniel Thwaites’ data-driven marketing revolution Email health 63% Net Promoter Score 5.8% increase YoY Lifetime revenue £7M Revinate’s tools and support are brilliant. So many hotels use the platform globally, and Revinate does a great job sharing best practices. I’m always learning new ways to improve guest engagement. Lindsay ArmstrongCRM Manager, Daniel Thwaites The brand Daniel Thwaites [...]
Your commercial strategy as an evolution and not a revolution
The Hotel Moment podcast — episode 85 In this episode of the Hotel Moment podcast, Karen Stephens, Revinate CMO, and Jennifer Hill, VP of Commercial Strategy at Kalibri Labs, make a case for why the hospitality industry needs to treat commercial strategy as an ongoing pursuit, rather than a giant numbers game with a rush to generate revenue. Hill offers a fresh perspective for hoteliers on how to rally each of [...]
Four highlights from NAVIGATE London
It’s not just about data for data’s sake. It’s about making sure you activate your data to drive profits. That’s the message that Bryson Koehler, Revinate CEO, brought to NAVIGATE London. NAVIGATE is Revinate’s premier customer event, and for the first time, we brought it to the EMEA region. The event was held at the Royal Garden Hotel in London. More than 100 attendees, four partners, 20 speakers, and 17 sessions made our time together [...]
You’re capable of achieving more than you think: Going further with a direct booking strategy
The Hotel Moment podcast — episode 84 In this episode of the Hotel Moment podcast, Karen Stephens, Revinate CMO, and Kathleen Cullen, Executive Vice President at PTG Consulting, explore the ways that hoteliers are leaving money on the table and why change starts and ends with a direct booking strategy. Cullen urges hoteliers to seek profitable business opportunities instead of chasing volume — with direct connections with guests paying off in [...]
Four takeaways from NAVIGATE Miami 2024
Revinate's annual hospitality conference, which focused on industry updates, growth plans, and new product launches, has concluded for the year — and we are still buzzing with excitement! This year's conference brought in 250+ customers (50% first-timers and 50% repeat NAVIGATE attendees) and 15 sponsoring companies. The rooms were packed with CMOs, GMs, Reservation Sales Managers, Revenue Managers, owners, commercial leaders, and more. With over 300 people on site, more than ten informative and thought-provoking [...]