Marketing Manager for Europe, the Middle East and Africa

For Hotels, Small Things Make a Difference

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How small things can still make a big difference: Why guests should take center stage in a rapidly changing and highly competitive business environment This is an analysis originally published on Tnooz by Anna de Visser-Amundson (senior lecturer and research fellow at Hotelschool The Hague) and Thomas Landen (head of marketing in EMEA at Revinate). … Continued

Manager, Global Training Programs

Revinate’s New Customer Support Center

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While managing your guest feedback, have you ever wondered which review sites allow management responses? Have you found yourself curious about how to respond to a negative review? As a result of our many problem-solving conversations with our 30,000 hotel customers over the years, we have assembled a wealth of tried-and-tested best practices that will … Continued

Gerente Regional de Marketing para América Latina/ Gerente de Marketing Regional para a América Latina

Personalization of the Guest Journey

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The first step for hotels is to capture their guest data to start building profiles of each guest. The second step is to create automated and personalized communications at different touch-points throughout the “guest journey”. The third step is for each staff member to have access to all available information about their guests at their … Continued