Revinate

Marketing Team

Meet the team behind our content

With diverse expertise spanning strategy, customer marketing, and product storytelling, our team is dedicated to empowering hoteliers and providing the resources they need to build stronger guest relationships and drive direct revenue.

Brenna Turpin

Brenna produces and co-hosts the Hotel Moment podcast and helps scale Revinate’s content library, writing blogs and industry editorials. Inspired by her time at Revinate, Brenna recently got her passport and is excited to start filling it with stamps!

Freya Craig

Freya is a Senior Customer Marketing and Product Marketing Manager at Revinate, where she helps hoteliers get the most out of the company’s email marketing and guest feedback solutions. She is passionate about showcasing the impact Revinate Marketing has on customers and sharing best practices that inspire hospitality professionals.

Linden Plumley

Linden has built deep expertise in customer success through various roles at Revinate, including Director of Training and Support. As a Product Marketing Manager, she leverages this experience to support the Customer Data Platform and Ivy.

Lucia Apostol

Lucia is a marketer who believes the best marketing reads like a story worth telling. With a background in tech, she crafts narratives that turn data into dialogue and campaigns into conversations across web, email, and beyond.

Melissa McMullin

Melissa is a Product Marketing Manager specializing in Revinate’s voice solutions, Reservation Sales and RezForce. She enjoys connecting with hoteliers to understand their challenges and successes while showcasing how Revinate’s solutions can help them succeed.

René Garcia

Rene is a seasoned marketer with several years of experience in the hospitality industry. He specializes in email, web, multi-media, and marketing copy.

Featured articles

The hidden data leak in hotel phone reservations and how to fix it

Imagine throwing $100 bills into an ocean breeze and expecting them to land neatly back in your cash drawer. Talk about wishful thinking. Yet that is precisely what is happening across hoteliers everywhere, every single day. Here’s the scene: A high-intent traveler stumbles across your slick new paid social campaign and falls head over heels for your penthouse suite photos. They pick up the phone to book a luxury weekend getaway directly with your team. [...]

By |July 31, 2026|Categories: Blog|Tags: |

The Revination – July 2026

The Revination July 2026 Explore Revinate’s monthly digest of hospitality’s latest insights and tips. As hoteliers, we know you’re flooded with information. The Revination simplifies that noise, making it easier for you to focus on what’s happening in hospitality, why it matters, and what action you can take today. We also share our perspective on industry trends and highlighting the strategies driving game-changing results for hotels like yours. Subscribe on LinkedIn. [...]

By |July 30, 2026|Categories: Newsletters|

Why the best luxury hotels don’t sell exclusivity — They build connection

Hotel Moment WITH KAREN STEPHENS Episode 190 Luxury is losing its obsession with exclusivity. The most memorable hotels aren't winning because they keep guests apart. They're winning because they create moments that bring people together. Today's travelers aren't just looking for a beautiful room or a private escape. They're looking for connection, belonging, and experiences that stay with them long after checkout. In this episode of Hotel Moment, Dylan [...]

How Emerald Lake Lodge turns guest excitement into Upsell revenue

Inspiration How Emerald Lake Lodge turns guest excitement into Upsell revenue Subject line: Your Reservation at Emerald Lake Lodge Sent: At booking Brand: Canadian Rocky Mountain Resorts Category: Inspiration Hotel location: Field, British Columbia, Canada Our thoughts: Emerald Lake Lodge’s confirmation email is an example of using email marketing best practices to capitalize on the highest-engagement touchpoint in the guest journey. Because guests are excited about their [...]

By |July 22, 2026|Categories: Inspirations|Tags: |

Holiday Inn Resort Bintan Lagoi Beach turns Father’s Day into a family activity, not just a discount

Inspiration Holiday Inn Resort Bintan Lagoi Beach turns Father's Day into a family activity, not just a discount Subject line: Discover What's On This Father's Day at Holiday Inn Resort Bintan Sent: June 2026 Brand: Holiday Inn Resort Bintan Lagoi Beach Category: Inspiration Hotel location: Bintan, Riau Islands, Indonesia (APAC) Our thoughts: This campaign stands out for what it doesn't do: no room discount, no seasonal sale. Instead, "Made with [...]

By |July 21, 2026|Categories: Inspirations|Tags: |

Crowne Plaza Adelaide turns cancellations into a soft, no-pressure invitation to come back

Inspiration Crowne Plaza Adelaide turns cancellations into a soft, no-pressure invitation to come back Subject line: We're sorry you couldn't make it. Sent: Automated campaign | 3 days after cancellation Brand: Crowne Plaza Adelaide Category: Inspiration Hotel location: Adelaide, South Australia (APAC) Our thoughts: Cancellation emails can easily tip into guilt-tripping or hard-selling, but Crowne Plaza Adelaide keeps this one light and understanding. It opens by simply acknowledging the guest's [...]

By |July 21, 2026|Categories: Inspirations|Tags: |