Featured articles
The link between revenue management and the guest experience
The Hotel Moment podcast — episode 62 In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Heidi Cosio, Senior Vice President of Revenue Effectiveness at Aimbridge Hospitality, explore how hoteliers can analyze trends in their revenue performance to craft an effective selling strategy. They also examine how to encourage guest loyalty by deploying personalized upsells and making stay improvements based on guest reviews. Tune in to [...]
Level up your digital marketing and diversify your guest acquisition strategy
The Hotel Moment podcast — episode 61 In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Ross McAlpine, Director, CRM at EOS Hospitality, tackle digital marketing and discuss ways hoteliers can vary their approach to attract guests. McAlpine offers a refreshing perspective on the role of user-generated content, and how to use that content to garner trust and facilitate guest loyalty. Tune in and find out [...]
How an experiment to reduce dependency on OTAs drove direct bookings portfolio-wide
The Hotel Moment podcast — episode 60 In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate’s CRO, speaks to Sunish Sadasivan, Vice President of E-Commerce & Revenue Management at Chroma Hospitality, as he shares the story of how their hotel reduced their reliance on OTAs for a period of time. Sadasivan dives into the results of the experiment and offers a refreshing perspective on the importance of direct [...]
The 7 top hotel marketing channels and how to make the most of them
Announcement: Revinate Ivy & Revinate Chat Ivy has a new job and is now the intelligence layer present across all Revinate products. Revinate Chat is our new product built on modern web-based technology. It’s fully integrated with the CDP for context-aware personalization. It replaces SMS/WhatsApp-based Ivy messaging. The global online travel market is estimated to be worth an impressive $1 billion in 2030. The demand is there, but are you capturing your share of it? [...]
Voice channel success: 3 must-haves for your hotel call center
It isn’t news that customer service is a top priority for hotels. However, what customer service looks like is shifting. As much as 73% of customers consider the experience an important factor in their purchasing decisions, yet nearly 1 in 2 customers aren’t satisfied with the service experience they receive. When you consider phone calls are the top choice to resolve customer service issues and that the majority of people prefer chatting with live customer [...]
The link between brand storytelling and guest loyalty
The Hotel Moment podcast — episode 59 In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate’s CRO, and Tom Luersen, President of CoralTree Hospitality, turn their attention toward storytelling and how hoteliers can incorporate unique brand details into the guest experience. Luersen shares why this practice yields meaningful ROI while scaling your business. Tune in and learn how to increase guest loyalty and why trying, failing, and innovating [...]

