Revinate

Marketing Team

Meet the team behind our content

With diverse expertise spanning strategy, customer marketing, and product storytelling, our team is dedicated to empowering hoteliers and providing the resources they need to build stronger guest relationships and drive direct revenue.

Brenna Turpin

Brenna produces and co-hosts the Hotel Moment podcast and helps scale Revinate’s content library, writing blogs and industry editorials. Inspired by her time at Revinate, Brenna recently got her passport and is excited to start filling it with stamps!

Freya Craig

Freya is a Senior Customer Marketing and Product Marketing Manager at Revinate, where she helps hoteliers get the most out of the company’s email marketing and guest feedback solutions. She is passionate about showcasing the impact Revinate Marketing has on customers and sharing best practices that inspire hospitality professionals.

Linden Plumley

Linden has built deep expertise in customer success through various roles at Revinate, including Director of Training and Support. As a Product Marketing Manager, she leverages this experience to support the Customer Data Platform and Ivy.

Lucia Apostol

Lucia is a marketer who believes the best marketing reads like a story worth telling. With a background in tech, she crafts narratives that turn data into dialogue and campaigns into conversations across web, email, and beyond.

Melissa McMullin

Melissa is a Product Marketing Manager specializing in Revinate’s voice solutions, Reservation Sales and RezForce. She enjoys connecting with hoteliers to understand their challenges and successes while showcasing how Revinate’s solutions can help them succeed.

René Garcia

Rene is a seasoned marketer with several years of experience in the hospitality industry. He specializes in email, web, multi-media, and marketing copy.

Featured articles

The power of personalization: TPG Hotels & Resorts’ journey to marketing success

The power of personalization: TPG Hotels & Resorts' journey to marketing success Goal Drive revenue with personalized, measurable marketing campaigns. Strategy Incorporate segmentation and targeted personalization in marketing efforts. Results Increased campaign effectiveness, clearer marketing ROI, and improved guest experiences. Revinate Marketing has been a game-changer for understanding our guests and engaging them in a [...]

Modern and focused commercial strategy — What does it look like?

The Hotel Moment podcast — episode 72 In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Lori Kiel, Chief Commercial Officer of the Kessler Collection, break down the history of commercial strategy and how it’s traditionally been approached within hospitality. Kiel explains several ways technology acts as a vehicle to advance commercial initiatives while helping teams commit to one goal as comp sets change. Tune in [...]

Hotel holiday email campaign ideas and examples for 2026

The holiday season is nearly upon us, a time of anticipation and excitement, magic and memories. It’s also a time when your guests eagerly await exciting seasonal email offers to hit their inboxes. Your hotel holiday email campaigns offer more than just festive cheer, however — they can drive substantial website traffic and help you harness invaluable guest data. When it comes to holiday marketing, Black Friday stands at the peak of the mountaintop, with [...]

By |November 21, 2023|Categories: Blog|Tags: |

Meet a Revinator: Jillian McClurg

Revination Meet a Revinator: Jillian McClurg Say hi to Jillian McClurg, a RezForce Leisure Senior at Revinate. Jillian is based in the United States. Jillian joined Revinate just under a year ago and is a part of our RezForce team, which recently celebrated its 20th anniversary. Jillian shared that one of the most rewarding things about being a part of the RezForce team is contributing to making someone’s [...]

By |November 15, 2023|Categories: Revination|Tags: , |

Build intelligent operations and let data drive direct bookings

The Hotel Moment podcast — episode 71 In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Patrick Norton, VP of Sales and Marketing at Brittain Resorts & Hotels, discuss how building guest profiles is a journey — a journey hoteliers need to take if they want to reduce their reliance on OTAs and stay competitive. Norton also champions data-driven tech stacks, explaining why they not only [...]

Legacy Vacation Resorts and Revinate: A partnership for direct booking dominance

Legacy Vacation Resorts and Revinate: A partnership for direct booking dominance Goal Grow direct bookings to compete against OTAs Strategy Leverage first-party data Results $13K in direct revenue per email campaign on average Revinate provides the data, insights, and marketing capabilities we need to drive direct bookings and personalize the guest experience. Since implementing Revinate, [...]