Featured articles
The power of personalization: TPG Hotels & Resorts’ journey to marketing success
The power of personalization: TPG Hotels & Resorts' journey to marketing success Goal Drive revenue with personalized, measurable marketing campaigns. Strategy Incorporate segmentation and targeted personalization in marketing efforts. Results Increased campaign effectiveness, clearer marketing ROI, and improved guest experiences. Revinate Marketing has been a game-changer for understanding our guests and engaging them in a [...]
Modern and focused commercial strategy — What does it look like?
The Hotel Moment podcast — episode 72 In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Lori Kiel, Chief Commercial Officer of the Kessler Collection, break down the history of commercial strategy and how it’s traditionally been approached within hospitality. Kiel explains several ways technology acts as a vehicle to advance commercial initiatives while helping teams commit to one goal as comp sets change. Tune in [...]
Hotel holiday email campaign ideas and examples for 2026
The holiday season is nearly upon us, a time of anticipation and excitement, magic and memories. It’s also a time when your guests eagerly await exciting seasonal email offers to hit their inboxes. Your hotel holiday email campaigns offer more than just festive cheer, however — they can drive substantial website traffic and help you harness invaluable guest data. When it comes to holiday marketing, Black Friday stands at the peak of the mountaintop, with [...]
Meet a Revinator: Jillian McClurg
Revination Meet a Revinator: Jillian McClurg Say hi to Jillian McClurg, a RezForce Leisure Senior at Revinate. Jillian is based in the United States. Jillian joined Revinate just under a year ago and is a part of our RezForce team, which recently celebrated its 20th anniversary. Jillian shared that one of the most rewarding things about being a part of the RezForce team is contributing to making someone’s [...]
Build intelligent operations and let data drive direct bookings
The Hotel Moment podcast — episode 71 In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Patrick Norton, VP of Sales and Marketing at Brittain Resorts & Hotels, discuss how building guest profiles is a journey — a journey hoteliers need to take if they want to reduce their reliance on OTAs and stay competitive. Norton also champions data-driven tech stacks, explaining why they not only [...]
Legacy Vacation Resorts and Revinate: A partnership for direct booking dominance
Legacy Vacation Resorts and Revinate: A partnership for direct booking dominance Goal Grow direct bookings to compete against OTAs Strategy Leverage first-party data Results $13K in direct revenue per email campaign on average Revinate provides the data, insights, and marketing capabilities we need to drive direct bookings and personalize the guest experience. Since implementing Revinate, [...]

