Featured articles
Tips to reduce “leaky-bucket syndrome” from your hotel website
What’s one thing all guests have in common? The booking journey. And what’s one thing your hotel can influence? The booking journey. Prospective guests are scouting trip locations, hunting for cheap rates, and perusing hotel websites to learn more about each brand’s offerings and stay experiences. In fact, 74% of travelers who did their trip and rate research on TripAdvisor went on to book directly on a hotel website. And with 72% of travelers preferring [...]
The fast road to recovery: How Triumph Hotels drove $17M in lifetime revenue and beat 2019 by 25%
The fast road to recovery: How Triumph Hotels drove $17M in lifetime revenue and beat 2019 by 25% Goal Drive direct bookings. Strategy Experience and value-based campaign marketing. Results 10-20% growth in direct bookings since COVID-19 pandemic. Revinate is robust but simple to use. It allows us to clearly differentiate our offers from OTAs and [...]
Revitalizing luxury: How Calabash Hotel achieved a 30% increase in direct bookings while deepening guest relationships
Revitalizing luxury: How Calabash Hotel achieved a 30% increase in direct bookings while deepening guest relationships Goal Meaningful guest engagement. Strategy Focus on relationship-building through content. Results $3.1M in lifetime revenue with Revinate. We went from high bounce rates to 40% open rates. Revinate Marketing has made a huge impact on our ability to engage [...]
The power of personalization: TPG Hotels & Resorts’ journey to marketing success
The power of personalization: TPG Hotels & Resorts' journey to marketing success Goal Drive revenue with personalized, measurable marketing campaigns. Strategy Incorporate segmentation and targeted personalization in marketing efforts. Results Increased campaign effectiveness, clearer marketing ROI, and improved guest experiences. Revinate Marketing has been a game-changer for understanding our guests and engaging them in a [...]
Modern and focused commercial strategy — What does it look like?
The Hotel Moment podcast — episode 72 In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Lori Kiel, Chief Commercial Officer of the Kessler Collection, break down the history of commercial strategy and how it’s traditionally been approached within hospitality. Kiel explains several ways technology acts as a vehicle to advance commercial initiatives while helping teams commit to one goal as comp sets change. Tune in [...]
Hotel holiday email campaign ideas and examples for 2026
The holiday season is nearly upon us, a time of anticipation and excitement, magic and memories. It’s also a time when your guests eagerly await exciting seasonal email offers to hit their inboxes. Your hotel holiday email campaigns offer more than just festive cheer, however — they can drive substantial website traffic and help you harness invaluable guest data. When it comes to holiday marketing, Black Friday stands at the peak of the mountaintop, with [...]