Featured articles
2024 Hospitality Benchmark Report takeaways for EMEA Hoteliers
Revinate's 2024 Hospitality Benchmark Report has just been released, with a format that is even more engaging. This year's report offers an in-depth analysis of over 1.8 billion emails and more than 37 million guest reviews from 2023.With the data thoroughly reviewed, we're excited to share actionable insights aimed at enhancing your direct revenue and elevating guest experiences.Our 2024 Hospitality Benchmark Report serves as a valuable tool to assess your hotel's marketing strategies and reputation [...]
How data from Revinate Marketing helped Seibu Prince Hotels & Resorts drive $10M in direct revenue
How data from Revinate Marketing helped Seibu Prince Hotels & Resorts drive $10M in direct revenue Goal Elevate email marketing to drive direct revenue across multiple properties. Strategy Leverage guest data for continuous improvement email campaigns. Results $10M in direct revenue. With Revinate Marketing, I have the data I need to develop marketing strategies that [...]
How SCP Hotels leverages zero-party data from Revinate in demand generation campaigns to drive repeat bookings
How SCP Hotels leverages zero-party data from Revinate in demand generation campaigns to drive repeat bookings Goal Increase efficiencies and return on advertising spend (ROAS). Strategy Use advanced segmentation across all campaigns. Results 22:1 return on advertising spend (120% improvement). We were excited to see the positive impact of the Adoro Platform being used in [...]
How property-level marketing with Revinate is driving direct bookings at Holiday Inn Singapore Little India
How property-level marketing with Revinate is driving direct bookings at Holiday Inn Singapore Little India Goal Generate direct revenue through email marketing. Strategy Thoughtful segmentation and personalization across email marketing. Results Above-average open and click-through rates of 38% and 3%. Through continuous optimization, the hotel’s 2023 campaigns achieved above-average open and click-through rates of 38% [...]
Hospitality benchmarks for database health in 2024
Your hotel guest database isn’t going to tell you when it’s sick. But your marketing communications will show it. While you won’t be able to take the literal temperature of your database, but there are several indicators and industry benchmarks that can reveal the health of your database and whether it’s spiking a fever. Database health is important to the success of your hotel’s business. It’s why 75% of organizations believe data management is important [...]
How Grupo Brisas increased their direct channel revenue 30% YOY
How Grupo Brisas increased their direct channel revenue 30% YOY Goal Drive direct revenue. Strategy Focus on direct booking channels. Results 30% increase in direct channel revenue YOY. Revinate is an incredibly powerful revenue generation solution. Luis Estrada Digital Marketing Manager, Grupo Brisas The brand Grupo Brisas is a collection [...]

