Featured articles
Sofitel Montréal Golden Mile inspires travel and drives direct bookings with this holiday campaign
Inspiration Sofitel Montréal Golden Mile inspires travel and drives direct bookings with this holiday campaign Subject line: Special offer extended Sent: December 2023 Brand: Sofitel Montréal Golden Mile Category: Inspiration Hotel location: Montréal, QC, Canada (NAM) Our thoughts: Sofitel Montreal Golden Mile, renowned for its elegance, crafted a captivating email campaign designed to enchant new guests and valued members. The 'Shine for the Holidays' promotion, available for a limited time, [...]
How to make every guest touchpoint count and lead guest experiences with trust
The Hotel Moment podcast — episode 75 In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Andrew Ladd, VP of Marketing at Noble Hotels & Resorts, go below the surface to discuss what it means to gain the trust of guests. Hoteliers are at a huge advantage when it comes to leveraging technology to gather data to better understand their guests, but Ladd reminds us that [...]
Revamping success: How the Quay Hotel and Spa boosted direct channel revenue with Revinate
Revamping success: How the Quay Hotel and Spa boosted direct channel revenue with Revinate Goal Drive direct bookings and take control of their email marketing. Strategy Focus email campaigns on guest experience and use smart segmentation. Results Increased average revenue per email campaign, along with an impressive ROI. Revinate allows us to create relationships with [...]
The Resident’s 12 days of Christmas advent calendar email campaign drives 240+ room nights
Inspiration The Resident's 12 days of Christmas advent calendar email campaign drives 240+ room nights Subject line: Kick off your celebrations with The Resident’s countdown to Christmas! Sent: December 2023 Brand: Resident Hotels Category: Inspiration Hotel location: London, United Kingdom (EMEA) Our thoughts: In their latest newsletter, The Resident masterfully crafted a festive experience to rekindle the spark with past guests and entice new ones to book directly. The holiday-themed [...]
What hoteliers need to know about Google and Yahoo’s email authentication changes in 2024
New year, new email rules. Google and Yahoo have announced new email authentication requirements that take effect on February 1st, 2024. As email marketers in the hospitality space, we should pay attention to these new rules, because email continues to be a top — if not the top — marketing channel. Email marketing is stable, controllable, and affordable. Moreover, everyone has an email address. The last thing we want is to threaten this direct access [...]
Revinate boosts Hyatt Regency Lost Pines Resort and Spa’s revenue and personalizes service
Revinate boosts Hyatt Regency Lost Pines Resort and Spa’s revenue and personalizes service Goal Increase transient guest revenue. Strategy Develop a high-performing, guest-focused voice team. Results Along with increased guest satisfaction scores, the average room revenue per booked call increased by 72%, and the conversion rate is up by +106%. Revinate has supported our goal [...]

