Sanjana Chappalli
VP - Brand Marketing and Communications
Sanjana Chappalli is focused on shaping the Revinate brand to be known as the hospitality industry’s direct booking platform leader. She leads Revinate’s commitment to building brand equity with its customers, employees, and other stakeholders by setting clear marketing strategies and implementing tactical executions. Sanjana has led marketing teams in ad agencies and companies, working with global brands like Spotify, IBM, Lenovo, and Porsche in nearly 25 years of work experience across Asia, Europe and North America. Outside of work, she is a serious linguaphile: She speaks five languages fluently and is currently learning Spanish, her sixth language. Besides her love for languages, Sanjana is a frequent diver also always planning diving and snorkeling trips.
Featured articles
What you need to know about the ‘2021 hotel reputation benchmark report’ right now
Is your property's reputation benchmark level set against other properties in your region? How about globally? Have you been following the same review management practices for years? Maybe you’ve spent time refining your review responses, but neglected key aspects in crafting a sustainable and data-driven strategy for your reputation management? Don’t worry we have you! We know hoteliers care about their reviews because they know their guests care about them! That’s why we analyzed guest [...]
EMEA hoteliers: Benchmark your reputation management game against your competitors
Compare your strategy against other EMEA hotels in Revinate’s "2021 hotel reputation benchmark report." More than 147,000 Revinate hoteliers received reviews from their guests in 2021. We analyzed these reviews to bring you actionable insights to level up your reputation management game. With our "2021 hotel reputation benchmark report," you’ll be able to compare how you fare against other hoteliers in EMEA and globally. Here are 4 key takeaways for you to improve your reputation [...]
How the metaverse will impact hospitality
Announcement: Revinate Ivy & Revinate Chat Ivy has a new job and is now the intelligence layer present across all Revinate products. Revinate Chat is our new product built on modern web-based technology. It’s fully integrated with the CDP for context-aware personalization. It replaces SMS/WhatsApp-based Ivy messaging. Analyzing the areas of hospitality the metaverse will change Virtual reality meets augmented reality, in the digital world. Welcome to the metaverse. What You Will See Here The [...]
APAC hoteliers: Benchmark your reputation management
Compare your strategy against other APAC hotels in Revinate’s "2021 hotel reputation benchmark report" More than 147,000 Revinate hoteliers received reviews in 2021, we analyzed these reviews to bring you actionable insights into your reputation management. With our "2021 hotel reputation benchmark report," you’ll be able to compare your hotel marketing game with other hoteliers like you. Here are 4 key takeaways for you to improve your reputation management: 1. Guest loyalty is key Keep [...]
Are you losing revenue to shopping cart abandonment?
We’ve all been there. You’re shopping online, you add something to your cart. Right before you check out, that friend you’ve been playing phone tag with for a month calls, so you answer. That precious item in your cart is left stranded, off to the island of misfit checkouts, doomed to a life in purchase purgatory. Like it or not, you’ve just committed shopping cart abandonment. Not to worry, you’re far from alone. Shopping cart [...]
RezForce and what the future holds for travel
Is your reservations team ready for the spike in calls? After a rollercoaster ride that saw spikes in cancellation calls and then times with reduced or no call volume, travel is back in full swing and consequently so are call volumes. When we say up, we mean it. Revinate’s contact center service, RezForce, has recorded over $272 million in bookings for our clients since the beginning of 2021 when the travel restarted. Quantity and quality are teaming [...]