Revinate

Marketing Team

Meet the team behind our content

With diverse expertise spanning strategy, customer marketing, and product storytelling, our team is dedicated to empowering hoteliers and providing the resources they need to build stronger guest relationships and drive direct revenue.

Brenna Turpin

Brenna produces and co-hosts the Hotel Moment podcast and helps scale Revinate’s content library, writing blogs and industry editorials. Inspired by her time at Revinate, Brenna recently got her passport and is excited to start filling it with stamps!

Freya Craig

Freya is a Senior Customer Marketing and Product Marketing Manager at Revinate, where she helps hoteliers get the most out of the company’s email marketing and guest feedback solutions. She is passionate about showcasing the impact Revinate Marketing has on customers and sharing best practices that inspire hospitality professionals.

Linden Plumley

Linden has built deep expertise in customer success through various roles at Revinate, including Director of Training and Support. As a Product Marketing Manager, she leverages this experience to support the Customer Data Platform and Ivy.

Lucia Apostol

Lucia is a marketer who believes the best marketing reads like a story worth telling. With a background in tech, she crafts narratives that turn data into dialogue and campaigns into conversations across web, email, and beyond.

Melissa McMullin

Melissa is a Product Marketing Manager specializing in Revinate’s voice solutions, Reservation Sales and RezForce. She enjoys connecting with hoteliers to understand their challenges and successes while showcasing how Revinate’s solutions can help them succeed.

René Garcia

Rene is a seasoned marketer with several years of experience in the hospitality industry. He specializes in email, web, multi-media, and marketing copy.

Featured articles

Boutique-Hotel Schlüssel see’s a 50% open rate with their newsletter

Inspiration Boutique-Hotel Schlüssel see’s a 50% open rate with their newsletter Subject line: Romantic moments for you, [guest first name] Sent: February 2023 Brand: Boutique-Hotel Schlüssel Category: Inspiration Hotel location: Switzerland Our thoughts: Boutique-Hotel Schlüssel targeted their German speaking audience (excluding those with OTA email domains) with this Valentines Day newsletter. The newsletter included a special room offer for the week leading up to Valentine's day. This one time [...]

By |February 21, 2023|Categories: Inspirations|Tags: |

How Laasie and Revinate drive hotel guest loyalty

Hotel loyalty programs have traditionally been viewed as the best way to incentivize guests to become repeat bookers. But that’s not necessarily true. Research actually shows that while 61% of hoteliers think guests will sign up for all available loyalty programs, only 24% of guests actually do. Fortunately, there’s an opportunity to break free from traditional points-based programs and instead offer guests selected rewards for a more personalized experience. Laasie and Revinate are teaming up [...]

By |February 21, 2023|Categories: Blog|Tags: , , |

Realizing the benefits of technology on hotel operations

The Hotel Moment podcast — episode 52 In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate’s CRO, and Tobias Koehler, Chief Commerical Officer at BIG MAMA Hotels, emphasize ways hoteliers can use technology to streamline operations. They also discuss how to become technologically savvy and gain confidence about digitization in hotels. Tune in for some practical use cases for different types of hotel technology and tips on what [...]

APAC hoteliers: Compare your hotel marketing and guest feedback performance against industry benchmarks

Revinate's annual benchmark report just launched. And this year, we’re delivering it in a fresh format that includes an analysis of over 655 million emails and more than 30 million guest reviews from 2022. Now, we’ve reviewed the data to bring you actionable insights to boost your direct revenue and provide excellent guest experiences. With our 2023 benchmark report, you’ll be able to evaluate your hotel marketing and reputation management performance, plus you can compare [...]

Meet a Revinator: Daniel Sampaoli

Revination Meet a Revinator: Daniel Sampaoli Are you ready to meet another one of our fantastic Revinators? We regularly feature our team members through our "Meet a Revinator" blog posts to show you more about the culture and life at Revinate. This month, you get to meet one of our EMEA team members. Introducing Daniel Sampaoli, Sr. Customer Success Manager, EMEA. Sampaoli's priority is ensuring our customers in [...]

By |February 14, 2023|Categories: Revination|Tags: , |