Revinate

Marketing Team

Meet the team behind our content

With diverse expertise spanning strategy, customer marketing, and product storytelling, our team is dedicated to empowering hoteliers and providing the resources they need to build stronger guest relationships and drive direct revenue.

Brenna Turpin

Brenna produces and co-hosts the Hotel Moment podcast and helps scale Revinate’s content library, writing blogs and industry editorials. Inspired by her time at Revinate, Brenna recently got her passport and is excited to start filling it with stamps!

Freya Craig

Freya is a Senior Customer Marketing and Product Marketing Manager at Revinate, where she helps hoteliers get the most out of the company’s email marketing and guest feedback solutions. She is passionate about showcasing the impact Revinate Marketing has on customers and sharing best practices that inspire hospitality professionals.

Linden Plumley

Linden has built deep expertise in customer success through various roles at Revinate, including Director of Training and Support. As a Product Marketing Manager, she leverages this experience to support the Customer Data Platform and Ivy.

Lucia Apostol

Lucia is a marketer who believes the best marketing reads like a story worth telling. With a background in tech, she crafts narratives that turn data into dialogue and campaigns into conversations across web, email, and beyond.

Melissa McMullin

Melissa is a Product Marketing Manager specializing in Revinate’s voice solutions, Reservation Sales and RezForce. She enjoys connecting with hoteliers to understand their challenges and successes while showcasing how Revinate’s solutions can help them succeed.

René Garcia

Rene is a seasoned marketer with several years of experience in the hospitality industry. He specializes in email, web, multi-media, and marketing copy.

Featured articles

The Stafford London inspires guests to book an extended stay with this newsletter

Inspiration The Stafford London inspires guests to book an extended stay with this newsletter Subject line: Make the most of London's Summer at The Stafford London... Sent: July 2023 Brand: The Stafford London Category: Inspiration (Newsletter) Hotel location: London, United Kingdom (EMEA) Our thoughts: The Stafford London inspired future hotel guests to book using their 'Stay 4, Pay 3' offer. To promote the offer, the property filled their newsletter with [...]

By |July 19, 2023|Categories: Inspirations|Tags: , |

Why hotels can’t afford to ignore voice as a service (VaaS)

Your hotel call center isn’t performing the way you want it to. Sometimes the call quality isn’t great, and your agents miss out on potential bookings because of dropped or abandoned calls. Your current system doesn’t integrate with your CRM or PMS. So, your hotel call center team struggles to offer the relevant upsells and personalized communication that today’s travelers expect. To top it off, you’re spending a decent chunk of your limited budget to [...]

The link between revenue management and the guest experience

The Hotel Moment podcast — episode 62 In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Heidi Cosio, Senior Vice President of Revenue Effectiveness at Aimbridge Hospitality, explore how hoteliers can analyze trends in their revenue performance to craft an effective selling strategy. They also examine how to encourage guest loyalty by deploying personalized upsells and making stay improvements based on guest reviews. Tune in to [...]

Leveraging AI to make data-driven decisions

Revination Leveraging AI to make data-driven decisions Hospitality is experiencing a digital transformation, with data management as a priority. How hoteliers collect, analyze, synthesize, and activate that data determines their success in the industry. Revinate’s Chief Revenue Officer, Karen Stephens, was featured on The Sunny Side Up Podcast by Demandbase, “Exploring the Role of AI and First-Party Data in the Hospitality Industry,” where she stressed the [...]

By |June 26, 2023|Categories: Revination|

Level up your digital marketing and diversify your guest acquisition strategy

The Hotel Moment podcast — episode 61 In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Ross McAlpine, Director, CRM at EOS Hospitality, tackle digital marketing and discuss ways hoteliers can vary their approach to attract guests. McAlpine offers a refreshing perspective on the role of user-generated content, and how to use that content to garner trust and facilitate guest loyalty. Tune in and find out [...]

How Revinate drove profitability and conversions for Ojai Valley Inn

Customer stories How Revinate drove profitability and conversions for Ojai Valley Inn HOTEL TYPE: Independent SOLUTIONS USED: Reservation Sales, RezForce, Revinate Marketing REGION: North America Goal Increase call conversion rates and email marketing effectiveness. Strategy Centralize guest data and insights in order to make valuable decisions. Results 16% increase in call conversions and 23% increase in [...]